The Sales Activator has highlighted the 5 most dangerous issues facing Sales Leaders today and revealed the secrets that have helped top performing colleagues unleash the maximum talent of their Sales teams.

In understanding these issues and how to answer them positively, we can guarantee 15% permanent improvement in Sales.

Millions of dollars have been spent investigating and pursuing ways to grow sales, and no wonder; after all, sales are the lifeblood of any organisation. Yet only a handful of companies have been able to grow their sales steadily not just in good times, but in lean times, in the face of ferocious competition.

Our extensive and intricate research into 2663 companies highlighted those less successful fall prey to a number of common mistakes, where as those that have consistently grown their sales, have succeeded because they have found ways to avoid these same traps.

Key Insights:

  • 82% don’t have or follow a consultative sales process
  • 42% of salespeople are performing below expectations
  • 90% struggle to balance prospecting, presenting, negotiating, closing and managing an account
  • 52% of managers say they don’t have the time to develop their sales teams

These insights lead us to the common mistakes, we found they were universal barriers, 5 dangerous issues that affect all Sales teams.

The 5 Barriers

  • Poorly defined sales processes
  • Lack of essential skills
  • Failure to focus salespeople’s activity
  • Allowing self-limiting beliefs to constrain performance
  • Failure to develop leadership teams that nurture potential

Our research revealed that a focused, skilled team with strong leadership and a clearly defined consultative sales process can drive a permanent increase in sales, and that when limiting beliefs are overcome, sales increase by 15%.

To find out more about the 5 Barriers and how to overcome them, download a free summary copy of the research here – Issues Facing Sales Leaders Report

Thank you for your time, if you have any questions please don’t hesitate to get in touch with me.

Written by Lorna Leck, Managing Director, The Sales Activator, lorna.leck@salesactivator.com. The Sales Activator was developed in response to this research and aims to overcome the 5 global barriers to achieving sales success and can guarantee a 15% permanent improvement in your sales results.

Download the research here

Find out more about The Sales Activator here